CityPickle is Hiring: Marketing Manager / Assistant Director of Marketing
At CityPickle, we take play seriously. CityPickle is New York City's home for pickleball, our country's fastest growing sport. Our community connects through pickleball, a sport for everyone. As the Marketing Manager / Assistant Director at CityPickle, you'll play a pivotal role in our dynamic marketing team, making a significant impact in our fast-paced and vibrant environment. Working closely with the Chief Marketing Officer (CMO), you'll have bright energy, embody a self-starter mentality, and lead key initiatives in external communications and branding, sponsorships and partnerships, and community engagement.
What You’ll Be Responsible For:
External Communications:
- Social Media Management
∎ Create and manage a content calendar
∎ Produce visually appealing and innovative content using platforms such as Reels and Canva
∎ Craft engaging and on-brand captions that enhance engagement and communicate key brand messages
- Influencer Outreach:
∎ Proactively identify and reach out to influencers aligned with CityPickle's brand
- Newsletter Strategy:
∎ Play a vital role in organizing and implementing an effective newsletter strategy, content and copy
- Blog, website, booking platform content and updates:
∎ Comfortable writing longer form content
∎ Communicating requests, updates, and programming with internal and external tech and development partners
Sponsorships and Partnerships:
- Identify both long-term and short-term sponsorship and partnership opportunities for CityPickle
- Design visually appealing pitch decks to communicate partnership opportunities
- Collaborate with CMO and internal teams to oversee and ensure best in class execution of deliverables
∎ Contribute to tracking and ensuring the fulfillment of each partnership using Sponsorship Tracker
∎ Create reports to be shared with sponsors
Onsite Efforts:
- Event conceptualization:
∎ Work closely with the Events, Operations, and Programming Teams
∎ Conceptualize, plan, and promote thematic and branded events such as a pickleball tournament or Singles Night
∎ Work with partners to execute Brand Activations such as a product roll-out or pop-up
- Community Engagement:
∎ Seek out local partnerships and create synergistic relationships
What You’ll Bring To The Table:
- Bright energy, a collaborative spirit, and a drive for excellence
- Creative thinking and an interest in creating new opportunities and processes in marketing and strategy
- Strong project management skills, attention to detail, and ability to meet deadlines
- Exceptional communication and interpersonal skills for building and maintaining relationships
- Compelling, polished copywriting
- Proficient in graphic design principles, typography, and layout. Able to craft sponsorship decks and marketing collateral. Knowledge of Canva, Pitch.com, Google Slides, other design platforms a plus
- Data-driven. Comfortable with metrics and spreadsheets
- Self-starter, able to take ownership over tasks and carry them to the end
- Bachelor’s degree with a minimum of three years of marketing experience in a related role
- NYC based and ability to be on site as needed
- Bonus: Interest in pickleball!
Pay Range: $65,000 - $80,000, commensurate with experience. Insurance benefits included.
Does this role sound like you? Please submit your resume and cover letter, including why you think CityPickle is the job for you, at jobs@city-pickle.com
